Welcome to Revenue Proven

Revenue Proven is a B2B attribution platform that bridges LinkedIn Ads and your CRM. It pulls company-level engagement signals from LinkedIn, matches those companies to accounts in your CRM, and surfaces influenced pipeline and revenue in a single dashboard.

What Revenue Proven does

The platform pulls engagement data from LinkedIn using the Ad Analytics API across five rolling lookback windows — 7, 30, 60, 90, and 180 days. It matches those engaged companies to accounts and deals in your CRM, then calculates influenced pipeline (open deals) and influenced revenue (closed-won deals) for each matched account.

• See which companies engaged with your LinkedIn Ads before becoming pipeline.
• Measure influenced pipeline and influenced revenue across every lookback window.
• Browse the full customer journey timeline for any matched account to build a proof narrative.
• Run audience forecasts, schedule recurring email reports, and manage LinkedIn campaigns from one workspace.

Key surfaces in the dashboard

Company Insights is your primary attribution report — matched accounts sorted by LinkedIn engagement with CRM deal data alongside. Campaign Analytics breaks down performance by campaign and lets you expand any row to see creative-level metrics. Media Planning generates LinkedIn-backed reach and lead forecasts before you commit budget. Audience Explorer lets you validate targeting criteria and see demographic breakdowns in real time.

Your first week with Revenue Proven

Start by connecting LinkedIn Ads and at least one CRM integration from Settings, then Connections. Revenue Proven runs its first sync automatically once both are connected. Most users see attribution data within 30 to 60 minutes. From there, explore Company Insights, set up a scheduled weekly report, and invite your team so everyone works from the same numbers.